how to set up a youtube channel description

#How to set up a youtube channel description how to#

A lot of creators use asterisks or all-caps to differentiate titles from body copy because it’s all plain text.

Peters told me, “You get 5,000 characters total, so make use of it. In a YouTube description, you have the space to go in-depth and explain what your entire video is about, and even link to external resources. HubSpot has compiled seven YouTube video description templates to help your business provide context to your viewers, rank better in search, organize your team, and link out to relevant webpages on your site.Īs you can see, a YouTube description is incredibly different from a web page meta description.

#How to set up a youtube channel description how to#

How to Create Compelling YouTube Video Descriptions 1. If you’re unsure how to start crafting compelling YouTube descriptions, keep reading - here, we’ll explore various tactics you can employ, and provide templates to ensure you have everything you need to excel on YouTube. Ultimately, if you’re ready to begin using YouTube to attract and convert an audience, it’s critical you optimize your video descriptions for SEO. In addition, it’s also prime real estate to include contact information and calls to action. This text will help audiences (and YouTube) understand what the video is about. In this video, the creator summarizes the question being asked and specifies the audience that the video is meant for. While the YouTube channel description talks about the body of video content that you upload, each video will also need a unique description to increase the likelihood of your video getting found when someone is searching for a particular topic. The YouTube video description can be found underneath the viewport of the video itself. With that in mind, be sure to use the terms that you think people would use to search for your content. In addition to its primary goal of turning viewers into subscribers, this text can also be crawled by YouTube and could help your channel get found by people who are looking for channels like yours. You’ll be able to add this when setting up your YouTube channel. The goal here is to turn a one-time viewer into a long-term subscriber and consumer of your content. You’ll not only need to convey what you discuss but also what you bring to the discussion and why they should listen to you. The YouTube channel description is meant to convey to potential viewers what your content is about: the topics you cover, the themes you tackle, and why. In fact, it even appears under the “About” tab of your channel’s YouTube page. YouTube Channel DescriptionĪ YouTube channel description is similar to the “About” page of a website. There are two types of YouTube descriptions: the overall description of the channel and the descriptions for each video you upload. The term YouTube description refers to the text that a content creator supplies to describe their content, making it easy for YouTube to categorize and serve that content to users who are searching for it.